Recruiter Publicity Item featuring 98th Division Drill Sergeant nears completion

Being a former Army Reserve recruiter, he knew there was a Recruiter Publicity Item (RPI) used during his time as a recruiter explaining how Soldiers could become Army Reserve Drill Sergeants. After a little research, he discovered after the “Be All You Can Be” campaign, the RPI was not updated during the short lived “Army of One” campaign. Since the Army Strong slogan has taken root, Stevens needed to locate the agency responsible for producing RPI brochures. The tri-fold brochures were used by recruiters from the United States Recruiting Command, and by the two other accession agencies: Army Reserve careers division and HRC-Alexandria’s Reserve component. HRC-Alexandria Reserve component career counselors provided units with Soldiers leaving the Active Army for possible enlistment in the Army Reserve.

In August 2007, Stevens discovered Accessions Command at Fort Knox, Ky. was responsible for producing the out dated RPI brochures. He then contacted Capt. Lekesha Hance, Program Manager of advertising and marketing at Accessions Command. Hance informed Stevens the RPI brochures had not been updated since 1990 and was looking for feedback on updating the advertising in the brochures.

Stevens requested feedback and proposals from the Command Sergeants Maj. of the 98th Div, asking for contributions and input for an updated vision of the RPI forwarded the recommendations to Hance.

In November 2007, several months into the project Hance notified Stevens Accessions Command did not want to revitalize the RPI at that time.

A little over two years later, Stevens received an email from Hodge, stating the RPI was in the final stages of production and would be available at the Accession Command’s distribution center, but changes could still be made.

Stevens provided feedback on some recommended changes. The new RPI should be printed and available within six months and will feature a photograph of a 98th Division female Drill Sergeant.